Digitizing 8 min
How to Digitize a Logo for Embroidery (Step by Step)
The exact process professional digitizers follow — and where an AI digitizer like StitchAI Pro does the same steps in minutes instead of days.
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Digitizing and vector guides
Everything we learned building production embroidery and vector files — stitch settings, format choices and the economics of keeping digitizing in-house.
Formats 5 min
DST File Format Explained: What It Is and How to Make One
DST is the most widely accepted commercial embroidery format. Here's what's inside one, its limits, and how to create a DST from your artwork.
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How-to 5 min
How to Convert a JPG to an Embroidery File (Step by Step)
JPGs are the most common file people have — and the hardest to digitize well. Here's how to prepare one and convert it into a file your machine reads.
Read guideHow-to 4 min
How to Convert a PNG to PES for Brother Embroidery Machines
PNG logos with transparent backgrounds are the ideal starting point for a PES file. Here's how to convert one for your Brother or Baby Lock machine.
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Production 5 min
Thread Colour Matching: Getting a Brand Palette Into Stitches
Thread is not ink. Matching a brand palette is a set of substitutions, and fewer colour stops usually sews better.
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Business 5 min
The Etsy Embroidery Workflow: Quote, Sample, Ship in One Day
The seller who replies with a stitch simulation in ten minutes wins the order from the seller who replies with a question.
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Formats 4 min
DST, PES, JEF, EXP: Which Embroidery Format Do You Actually Need?
Send the wrong format and the machine either refuses the file or drops your colour stops. Here is the short version.
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Digitizing 5 min
Designing Patches That Sew Clean Every Time
Patches forgive almost nothing at the edge. Get the border and radius right and the rest of the design becomes easy.
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Digitizing 6 min
Cap Embroidery: Why Flat Logos Fail on Curved Fronts
The same file that sews perfectly on a polo will register badly on a cap. The fix is sequencing, underlay and size — not thread tension.
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Business 5 min
Pricing and Turnaround: The Economics of In-House Digitizing
Most shops price digitizing as a $15 line item. The real cost is the 24-hour gap it puts between a quote and a yes.
Read guideVectors 6 min
PNG to SVG: What Real Vector Conversion Does (and Doesn't) Fix
Tracing is easy. Getting closed paths, flat colour separations and edges that hold up on a banner is the part that takes real processing.
Read guideDigitizing 7 min
How to Turn a Logo Into an Embroidery File (DST, PES, JEF)
What actually happens between a flat PNG logo and a machine file that sews cleanly the first time — and the settings that decide whether it does.
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